Make Your Community The Obvious Choice
Scent Marketing is a powerful tool to help senior living communities establish stronger relationships with residents, prospects, and families.
Home will be many places throughout our lives. But its comfort can be found in places we never expect. Scent makes it easy to reimagine the meaning of home. Provide comfort to residents. Make move-in day easier. Reassure families and prospects.
With Scent Marketing , Senior Living Communities Can Enhance Feelings Of Stability With A Consistent Atmosphere.
Differentiate Your Community
Surpass the competition—and convert more prospects into residents.
Improve Resident Satisfaction up to 20%
Grow and keep your census rate high.
Offer Comfort & Stability Like No Other
Create a calming space that reassures families and makes residents feel at home.
Foster Great Relationships
Improve mood and bypass the challenges of forming fast rapport.
State Survey Permitted
Used in common areas and consistent across business hours.
When you request your consultation, your Scent Marketing representative will walk you through the process of finding—or formulating—the right fragrance for your community. But Scent Marketing does more than find your perfect fragrance. We help you devise a Scent Marketing strategy so your fragrance will make the greatest impact on your residents.
Fragrance So Irresistible Customers Want To Bring It Home
Scent communicates brand identity by harnessing emotions like coziness, luxury or exhilaration. To access emotions, we use cultural fragrance cues to trip the right psychological triggers. These triggers reaffirm your brand promise and maximize customer perceptions of added value.
With an endless selection of premium quality, nontoxic fragrances across 10 distinct fragrance experiences, we guarantee the perfect scent for your community.
The Scent Marketing process makes it simple
We’re industry leaders for a reason. After more than 20 years, we’ve worked with hundreds of major brands in thousands of locations. Our process makes launching a Scent Marketing strategy easy.
- Fragrance Selection—find a scent proven to stir the emotions you want to excite in customers.
- Fragrance Diffusion Strategy—determine the best system, positioning, & diffusion schedule to maximize impact.
- System Installation—installation is included for our most robust scent machines, so you never have to do any heavy lifting.
- System Support—maintain your system with ease, we're always just a phone call away.
Frequently Asked Questions
Choosing the right fragrance for your business can be stressful. But Scent Marketing makes it easy. Our team will walk you through the process. We’ll help you find—or formulate—the scent that communicates how your business should be perceived by customers.
For over 20 years we’ve been helping businesses find fragrances that align with their brand ethos. Whether you want to better articulate your brand, inspire a certain feeling in customers, or just improve the perception of cleanliness in your space, Scent Marketing will help you find the perfect fragrance fit for your business.
You’re busy. So Scent Marketing makes implementing Scent Marketing simple. Our team is with you every step of the way so you can get started with Scent Marketing quickly. Our seamless process avoids interruption to your workflow—all you have to do is pick your scent!
- Fragrance selection—Using psychological facts proven to stir up the emotions you want to excite in customers, we’ll help you find or formulate the perfect scent.
- Fragrance diffusion strategy—we’ll determine the best system, positioning and diffusion schedule to maximize fragrance impact in your business.
- System installation—for our more robust systems, our tech services team will install your equipment in accordance with your strategy.
- System support—we’re always just a phone call away.
Scent Marketing Scent Marketing systems can help you reach your branding and customer experience objectives, but the service is not one size fits all.
Cost depends on a variety of factors unique to each business. A consultation with a Scent Marketing specialist will give you a clear picture of which scenting strategy will best fit your space. And we’ll be able to offer you the most complete pricing information.
Though it’s impossible to determine pricing without assessing your space, we can offer you some insight on your potential ROI. Our clients conducted independent research regarding their return on investment. Their findings were remarkable.
- 11% daily increase in retail store sales.
- 20% increase in customer satisfaction scores.
- 8% improvement of food quality satisfaction scores—with no change to the food served.
Yes! As a global organization, Scent Marketing knows our products touch the lives of countless consumers. Many of the world’s leading brands use our service. And our products ultimately reach millions of end consumers. So, we take our role as global corporate citizens very seriously.
Plus, Scent Marketing meets or exceeds safety and regulatory requirements including:
- International Fragrance Association (IFRA) – Code of Practice
- Occupational Safety and Health Administration (OSHA)
- Registered with the Toxic Substance Control Act (TSCA)
- State of California’s Prop 65 per OEHHA
For more information regarding the safety of our products, please visit our Fragrance Safety page.